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Adding keywords to a project

  • Signing up
  • Adding a new project to your account
  • Adding keywords to a project
  • Adding search engines and locations to a project
  • Adding competitors to a project
  • Integrating Google Search Console and Google Analytics
  • Using the To-Do List
  • Auditing a website
  • Monitoring backlinks
  • Exploring other SE Ranking features
Home / Getting Started / Adding keywords to a project

Adding keywords to a project

Adding keywords manually
Importing from Google Analytics
Importing from CSV and XLS
Adding keywords using Keyword Suggestion

Keywords (or search queries) are search terms that consist of a word or a phrase that people type into search engines to find the necessary information. By properly selecting keywords, you can potentially drive more of your target audience to your website.

How to find and choose keywords for SEO:

  1. Manually. Using Google Ads, you can select the keywords that will help your SEO efforts. Create a semantic core for your site by analyzing Google’s data, giving priority to the most popular keywords in the target region.
  2. Automatically. Using SE Ranking’s Keyword Suggestions tool, you can add similar, related and long-tail keywords to your site’s semantic core.

When creating a project in SE Ranking, you must indicate the website along with the keywords you will use to track the website’s rankings in the selected search engines. Every possible way of adding keywords to a project is described below.

Adding keywords manually

Enter a single search query (keyword or phrase) per line. For convenience purposes, you can also add search queries to different groups.

add-manually

alertUnder the free trial account, you can add up to 250 keywords to a project. If you have a monthly subscription plan, the number of keywords you can target depends on the chosen plan.

Importing keywords from Google Analytics

This option is offered during project creation right after the previous step is completed.

import

SE Ranking will provide a list of all the search queries people use in Google to find your site. After that, you can checkmark the keywords you want to add to your project.

At this stage, you can skip the integration step and connect to Google Analytics later.

Importing keywords from CSV and XLS

You can import keywords from .CSV and .XLS files, as well as from other systems that you have used in the past.

In order to do this, press the “Import keywords” button.

import-csv

You will see different options and prompts when importing keywords.

Adding keywords using keyword suggestions

This feature is especially useful if you don’t have a keyword list for your site or if you want to expand your current list.

suggest-keywords

Once you click the “Suggest keywords” button, you will see the keywords that the site ranks for in a given region. Plus, the search volume is indicated next to each keyword. In order to add keyword suggestions to your project, checkmark the necessary ones and they’ll be automatically moved over to the section on the left.

suggest-keywords

Using the search box, not only can you indicate your own site, but that of a competitor as well. On top of that, you can enter a keyword and select another region. Follow this process to handpick relevant keywords.

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    Getting Started
    • Signing up
    • Adding a new project to your account
    • Adding keywords to a project
    • Adding search engines and locations to a project
    • Adding competitors to a project
    • Integrating Google Search Console and Google Analytics
    • Using the To-Do List
    • Auditing a website
    • Monitoring backlinks
    • Exploring other SE Ranking features
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