A snippet is a fragment of text that is featured in SERPs. It contains a title and a brief description of a page that lets both search engines and people know what the page is about. The main purpose of the snippet is to help people understand if the page corresponds to their search query and intent before they click through to it.
This section will help you track snippet accuracy and attractiveness, so that you can optimize them to drive more potential customers to your site’s web pages.
How to check snippets
- Select a keyword whose snippet you want to view.
- Select the date range.
- Select the search engine.
- Review the snippet itself. If the site does not appear in the search results for a certain keyword, you will see the corresponding text here.
- Export data in the .XLS file format.