You can add up to 5 competitor sites to a project and track their rankings for the same keywords added to your project. Competitor keyword rankings are tracked alongside yours at no extra cost.
Keeping a constant eye on your competition is just as important as regularly monitoring your own website. If you see that your competitors’ rankings are starting to jump or drop, analyze the data to find out what could have caused it.
You can add competitors manually by entering each domain on its own line in the corresponding area.
Additionally, you can make use of the ‘Suggest competitors’ option that allows you to get a list of competitors who have keywords in common with your domain that are featured in organic search.
Next to each domain, you can see how many of their keywords are featured in Google’s organic search in a given region. Check-mark the necessary competitor sites and click the arrow button to add them to a project.
You can also specify another domain or region in the search box under the ‘Suggest competitors’ option.