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Explore SE Ranking Tool Solutions

Getting started with SE Visible

SE Visible FAQ

Frequently asked questions

  1. 1What is SE Visible?
  2. 2Which AI systems does SE Visible monitor?
  3. 3Which regions are supported?
  4. 4Is SE Visible data accurate?
  5. 5How often is data updated?
  6. 6How do mentions and position affect Visibility?
  7. 7What is the position weighting table?
  8. 8How are prompt runs aggregated?
  9. 9Does the score include citations?
  10. 10Is sentiment factored into Visibility?
  11. 11How are prompt limits shared across projects?
  12. 12Where can I see how much of my plan I have used?
  13. 13How can I access SE Visible?
  14. 14What is the difference between SE Visible and SE Ranking?
  15. 15Does the AI Search Add-on include SE Visible?
  16. 16Can SE Visible compare my brand with competitors?
  17. 17How can I check if AI tools show my brand accurately?
  18. 18Does SE Visible support white labeling?
  19. 19In which interface languages is SE Visible available?
  20. 20In which language will I receive emails?
QWhat is SE Visible?
A

SE Visible is a platform that shows how your brand appears in AI-generated answers. It helps you see:

  • Where and how your brand is mentioned
  • How visible you are compared to competitors
  • Whether mentions are positive, negative, or neutral
  • Which prompts and which cited sources shape those answers

It is built for business owners, agencies, and CMOs who want to track brand visibility in AI search without needing deep SEO knowledge.

QWhich AI systems does SE Visible monitor?
A
Four AI engines: ChatGPT, Google AI Overview, Google AI Mode, and Gemini. You choose which of them to track per project.
QWhich regions are supported?
A

Tracking is available in 42 countries. Within a country you can also narrow tracking to a specific city or region, and each project has its own prompt language.

Full list of supported countries
Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Iceland, India, Indonesia, Ireland, Israel, Italy, Japan, Luxembourg, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines, Poland, Portugal, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, United Arab Emirates, United Kingdom, United States
QIs SE Visible data accurate?
A
Yes. SE Visible collects real AI responses through a browser interface — not simulations and not API shortcuts — so the insights reflect what users actually see. Source coverage is significantly more complete than API-based approaches.
QHow often is data in SE Visible updated?
A
Daily by default, across all tracked prompts and AI engines. A project can be switched to weekly checks in Settings → Project → Tracking frequency — weekly uses your prompt allowance more slowly. The dashboard header shows when the next check is due.
QHow do brand mentions and position affect the final Visibility score?
A

Each brand mention is individually weighted by its position, then averaged across all responses in scope. Responses where the brand is not mentioned are also included and contribute 0 to the sum.

This means mention frequency and position are combined in one step: missing mentions pull the average down, while present mentions contribute more or less depending on their position.

QWhat is the position weighting table for brand mentions?
A

There is no fixed weighting table. The weight is adaptive and depends on how many brands are mentioned in each AI response:

weight = (total_brands − best_position + 1) / total_brands

The top position receives the maximum weight, 1.0. The lowest receives 1/N, where N is the total number of brands mentioned in that response.

If your brand appears several times in the same response, only the best position counts.

QHow are the prompt runs aggregated?
A

Each run produces one AI response, and each response carries equal weight:

Visibility = ROUND(SUM(weight) / total_responses_in_scope × 100)

The denominator includes every response in scope, including those where the brand was not mentioned. For example, across three AI responses:

  • Response 1 — 3rd of 5 brands → (5 − 3 + 1) / 5 = 0.6
  • Response 2 — not mentioned → 0
  • Response 3 — 2nd of 4 brands → (4 − 2 + 1) / 4 = 0.75
Final Visibility: (0.6 + 0 + 0.75) / 3 × 100 = 45%

The same logic applies at prompt, topic, and project level.

QIs the score mention-only, or does it include citations?
A

The Visibility score is based on brand mentions and their position in AI responses. Citations of your website are not included in it — they are tracked separately.

Source data lives in the Sources section, where you can switch between a URLs and a Domains view. The Coverage column shows the share of analysed AI answers citing each source, and you can see which of your tracked competitors are mentioned there.

se-visible-sources-steps-1-2-3-coverage.png
QIs sentiment factored in, or kept separate?
A
Kept separate. Net Sentiment has its own formula and does not affect the Visibility score.
QHow are prompt limits shared across projects?
A

Your prompt allowance is pooled at account level and shared by every project. It counts the number of prompts you have added, not the number of checks performed — each prompt is checked in every engine you track, on every check cycle.

Because the pool is shared, one project can use up most of the allowance and leave little for the others. Set the Prompts to discover figure deliberately when you create a project, and check the gauge on the Prompts screen before adding more.
QWhere can I see how much of my plan I have used?
A

Open Settings → Subscription. The Usage limits panel shows three meters — projects, prompts, and user seats — each with how much of your allowance is currently in use.

se-visible-subscription-steps-1-2-usage-limits.png
QHow can I access SE Visible?
A
SE Visible can be purchased as a standalone product. If you are already an SE Ranking customer, you can add the AI Search Add-on to your plan, which provides full access to SE Visible along with expanded AI tracking features inside SE Ranking.
QWhat is the difference between SE Visible and SE Ranking?
A

SE Visible focuses on AI visibility — where your brand appears in AI-generated answers, how often compared to competitors, and the sentiment behind those mentions.

SE Ranking is a full SEO platform — it tracks keywords, audits websites, optimizes content, and improves performance across search engines.

Together they complement each other: SE Visible shows where you stand in AI search, while SE Ranking helps you act on it.

SE Visible SE Ranking AI Search
Detect prompts where you are and are not mentioned Work tactically with mentions to optimize your positions
Spot negative sentiment in AI answers Optimize website content and improve brand authority
Identify sources that impact AI visibility Analyze and improve your whole backlink profile
Get an overview of your competitors in AI search Get a deep dive into your competitors' data
QIf I have an SE Ranking subscription with the AI Search Add-on, do I get SE Visible?
A
Yes. Customers with the AI Search Add-on get full access to SE Visible at no extra cost.
QCan SE Visible compare my brand with competitors?
A
Yes. SE Visible identifies competitor mentions in AI-generated answers and reports their visibility, share of voice, position and sentiment alongside your brand. The Competitors section lays this out as a grid of your topics against every tracked brand, so you can see which themes each competitor owns.
QHow can I check if AI tools show my brand accurately?
A
Open any prompt to see the full list of AI answers collected for it. Each answer shows whether your brand was mentioned, whether your site was cited as a source, its position, and its sentiment — so you can read the wording yourself and spot descriptions that are negative or simply wrong.
QDoes SE Visible support white labeling?
A
Not yet. Custom colours, logo and domain are available in the SE Ranking platform through Agency Pack, but they do not apply to SE Visible. Bringing white labeling across to SE Visible is on our roadmap.
QIn which interface languages is SE Visible available?
A

SE Visible is available in several interface languages. You can choose your language on the sign-in and sign-up pages, and change it later at any time in your profile settings.

se-visible-profile-steps-1-2-3-language.png se-visible-profile-language-selector-highlighted.png
QIn which language will I receive emails from SE Visible?
A
SE Visible sends system emails in your interface language. There is no separate email language setting — changing your interface language in profile settings also changes the language of the emails you receive.