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API

Getting Started with SE Ranking's API

The API package is available as a standalone product — no active SE Ranking subscription is required. Start with a 14-day trial that includes 100,000 free API credits.

Paid plans include monthly Data API credits for testing: Core (25,000/month), Growth & Enterprise (100,000/month).

Legacy v7 plans: Essential (10,000/month), Pro (25,000/month), Business & Enterprise (100,000/month).

Legacy v1-v6: Essential and Pro plans do not include API access. To use the API, please purchase the API add-on. 

Getting Started
Troubleshooting
More Resources


The SE Ranking API helps you work directly with SE Ranking's SEO data. With it, you can:

  • Access keywords, competitors, backlinks, audits, AI Search, and Project Management API
  • Connect SE Ranking data to your own tools
  • Automate reports and scale workflows

The Data API and Project API are unified under a single API key. One key provides access to both Data and Project endpoints through the same api.seranking.com gateway.

API-only interface

If your account has a standalone Data API license, it automatically gets the streamlined API-only interface. When you sign in, you go straight to the API Dashboard, and the left-hand menu shows only the API section: the API Dashboard, Wallet (main accounts only, where available), and MCP.

Use the API Dashboard to create your API key and see your remaining credits, including Wallet credits. Use the Wallet to top up your API credits. 

Getting Started

Step 1: Open the API Dashboard

  1. Sign in to your SE Ranking account.
  2. Select API in the left-hand menu to open the API Dashboard. If your account has a standalone Data API license, the API Dashboard opens automatically when you sign in.

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Step 2. Generating an API key

API key – a single key that provides access to both raw SEO data (backlinks, domains, keywords, AI Search, audits) and project management endpoints (projects, ranks, audits, competitors).

  1. Click Create API Key. (If the button is unavailable, you'll need to activate the API add-on first.)
  2. Copy the generated key and store it securely. The same key authenticates calls to both Data and Project endpoints.
create-api-key.png create-api-key-modal.png api-key-created-modal.png api-keys-table.png

Step 3. Set Up Postman

  1. Open the SE Ranking Postman Collection and import it into your workspace.
  2. Fork the environment template.
  3. In the environment settings, paste your API key under secret_key_data.
  4. Save and set this environment as active.
Data API_EN_03.pngData API_EN_04.pngData API_EN_05.png

Step 4. Make your first Request

  1. In Postman, go to Account & system > subscription.
  2. Click Send.

Data API_EN_06.png

You should receive your subscription details in the response. Once this works, you can start exploring other endpoints like Backlinks, Keyword Research, Domain Analysis (including AI-Overview endpoints), or the Project endpoints (projects, ranks, audits, competitors) — all reachable with the same key.

Troubleshooting

Error What it means How to fix
"incorrect token" The API key is wrong Re-check the key or contact api@seranking.com
429 Too Many Requests Too many requests (limit: 10 per second) Contact api@seranking.com if you need higher limits
License expired Trial ended or subscription inactive Renew or update the plan in your dashboard
body response error Request format is incorrect Compare your request with the API documentation
"Your plan does not include API credits" Your current plan or balance has no Data API credits Upgrade to a plan that includes Data API credits, or top up your balance, then retry. If credits should already be included, contact api@seranking.com

More Resources

For additional help, please send an email to api@seranking.com.