The API package is available as a standalone product — no active SE Ranking subscription is required. Start with a 14-day trial that includes 100,000 free API credits.
Paid plans include monthly Data API credits for testing: Core (25,000/month), Growth & Enterprise (100,000/month).
Legacy v7 plans: Essential (10,000/month), Pro (25,000/month), Business & Enterprise (100,000/month).
Legacy v1-v6: Essential and Pro plans do not include API access. To use the API, please purchase the API add-on.
Getting Started
Troubleshooting
More Resources
Data API FAQ
The SE Ranking API helps you work directly with SE Ranking's SEO data.
With it, you can:
- Access keywords, competitors, backlinks, audits, AI Search, and Project Management API
- Connect SE Ranking data to your own tools
- Automate reports and scale workflows
The Data API and Project API are unified under a single API key. One key
provides access to both Data and Project endpoints through the same
api.seranking.com gateway.
Getting Started
Step 1: Open the API Dashboard
- Sign in to your SE Ranking account.
- Go to Profile & Preferences > API Dashboard, or select API from the left-hand menu.
Step 2. Generating an API key
API key – a single key that provides access to both raw SEO data (backlinks, domains, keywords, AI Search, audits) and project management endpoints (projects, ranks, audits, competitors).
- Click Create API Key. (If the button is unavailable, you'll need to activate the API add-on first.)
- Copy the generated key and store it securely. The same key authenticates calls to both Data and Project endpoints.
Step 3. Set Up Postman
- Open the SE Ranking Postman Collection and import it into your workspace.
- Fork the environment template.
- In the environment settings, paste your API key under secret_key_data.
- Save and set this environment as active.
Step 4. Make your first Request
- In Postman, go to Account & system > subscription.
- Click Send.
You should receive your subscription details in the response. Once this works, you can start exploring other endpoints like Backlinks, Keyword Research, Domain Analysis (including AI-Overview endpoints), or the Project endpoints (projects, ranks, audits, competitors) — all reachable with the same key.
Troubleshooting
More Resources
For additional help, please send an email to api@seranking.com.
Data API FAQ
Q I'm getting a 402 "Insufficient Funds" error, but my dashboard shows credits available. What's wrong?
A This is the most common issue new customers hit. It typically means your API key hasn't been fully linked to your credits yet — this can happen right after purchase or after a plan change. Wait a few minutes and try again. If the error persists for more than 10 minutes, contact us and our support team will help resolve the issue.
Q Can I use the same API key for Data and Project endpoints?
A Yes. One API key authenticates calls to both Data and Project endpoints. Both endpoint types are served from api.seranking.com through the Data API gateway, so you don’t need a separate Project API key.
Q I hit a rate limit while testing. How do I find out what limits apply to my plan?
A Rate limits vary by plan and can be hit quickly when testing at scale. Your plan's limits are listed in the documentation. We recommend checking them before running any bulk queries so you can pace your requests accordingly.
Q Where do I find location IDs for SERP endpoints?
A SERP endpoints require a location_id parameter. The full list of location IDs, searchable by country name, is available in the documentation. This is one of the most-asked setup questions, so we recommend bookmarking it.
Q How do I know how many credits each API call costs?
A Credit costs vary by endpoint. Before running large jobs, check the per-endpoint pricing in the documentation to estimate your usage. You can monitor your running credit balance in the API Dashboard at any time.