Prompt library

The SE Ranking MCP (Model Context Protocol) Server connects SE Ranking’s API with AI assistants, allowing you to access real-time SEO data right inside tools like Claude Code, Claude Desktop, Gemini CLI, ChatGPT via the official SE Ranking connector, and others.

Once connected, you can use plain-language prompts to handle SEO tasks—no coding required:

View domain and competitor insights directly in your AI assistant
Discover related and similar keywords to grow your topic clusters
Monitor ranking drops and automatically track lost keywords
Check detailed backlink metrics for any URL
Pull Local Marketing data — local rankings, Google Business Profile data, and reviews — for your locations

The API package is available as a standalone product — no active SE Ranking subscription is required. Start with a 14-day trial that includes 100,000 free API credits. Paid plans include monthly Data API credits for testing: Core (25,000/month), Growth & Enterprise (100,000/month).

Keyword Research Prompts Domain Analysis Prompts AI Overview Prompts Backlink Analysis Prompts Local Marketing Prompts

See it in action

Keywords

Keyword Research Prompts

Related Keywords: Discover keywords related to a seed query.

“Show me keywords related to [seed keyword] in [country], including search volume, CPC, competition, and difficulty.”

Similar Keywords: Find keywords that are semantically similar to a seed keyword.

“Give me semantically similar keywords for [seed keyword] in [country], with volume, CPC, and difficulty.”

Long-tail Keywords: Generate long-tail variations of a seed keyword.

“List long-tail variations of [seed keyword] in [country], with search volume and difficulty.”

Question Keywords: Retrieve question-style keywords related to a topic.

“Find question-based keywords for [topic] in [country], with search volume, CPC, and difficulty.”

Bulk Keyword Metrics: Get search metrics for a list of keywords.

“Provide search volume, CPC, competition, and difficulty for these keywords: [list of keywords] in [country].”

Domains

Domain Analysis Prompts

Domain Overview: See total organic and paid visibility across regions.

“Show me the organic and paid search stats for [domain] across all countries.”

Domain Overview (by region): Get keyword and traffic stats in a specific region.

“Show me the organic and paid search stats for [domain] in [country].”

Keyword Movements: Identify new, improved, declined, or lost keywords.

“List the keywords [domain] has recently [gained/lost/moved up/moved down] in [country], with positions and traffic impact.”

Paid Ads by Domain: Gain insights into keywords and traffic from paid search campaigns.

“Show me the paid keywords, traffic, and estimated cost for [domain] in [country].”

AI search

AI Overview Prompts

AI Search Performance in ChatGPT: Review how your brand or website performs across AI search results using the SE Ranking connector.

“Analyze my AI search performance for [brand/domain] and summarize the main visibility gaps, competitors, and improvement opportunities.”

AIO Discover Brand: Identify the main brand associated with a domain.

“What brand name is associated with [domain] in [country]?”

AIO Keywords by Target: See AI Overviews appearances for a domain, subdomain, or URL.

“List the keywords where [domain] appears in AI Overviews in [country], with snippet text and linked pages.”

AIO Keywords by Brand: Discover AI Overviews keywords associated with a brand.

“Show the keywords where [brand] appears in AI Overviews in [country], with snippet text and linked pages.”

Backlinks

Backlink Analysis Prompts

Backlink Overview: Get a comprehensive view of your site’s link profile.

“Show me how many backlinks and referring domains point to [domain], and highlight which links pass authority.”

Top Referring Domains: See which websites are driving the most backlinks.

“List the top websites linking to [domain], with backlink count and domain authority.”

Top Linked Pages: Discover which pages are attracting the most backlinks.

“Show the pages on [domain] with the highest number of backlinks, including the number of referring domains for each.”

Top Anchors: Analyze which anchor texts are most commonly used in backlinks.

“List the most common anchor texts linking to [domain], with backlink and referring domain counts for each.”

Backlink Gaps: Identify link opportunities that your competitors are already utilizing.

“Compare backlinks between [my domain] and [competitor], and list the domains linking to them but not to me.”

Local

Local Marketing Prompts

SE Ranking’s Local Marketing data is available as MCP tools, so your AI assistant can pull locations, local rankings, local audit, Google Business Profile, citation, and review data directly.

These tools require Local Marketing access and at least one location added to your account. They don’t use Data API credits.

Locations: See the business locations added to Local Marketing.

“List the locations in my SE Ranking Local Marketing account.”

Local Rankings: Check how a location ranks in local search.

“Show the local search rankings for [location] and summarize the biggest changes.”

Google Business Profile: Review a location’s Google Business Profile performance.

“Summarize the Google Business Profile performance for [location]: impressions in Search and Maps, call clicks, website clicks, and direction requests.”

Reviews: Analyze what customers say about a location.

“Summarize recent reviews for [location] and list the most common complaints.”

Citations: Check a location’s presence in business directories.

“Show which business directories list [location] and flag listings with sync errors or NAP mismatches.”

Local Audit: Find what to fix first.

“Show the latest local audit for [location] and list the issues to fix first.”